Adaptation of Lean Thinking and Culture for teams with characteristics of the “Z” generation: A case study in a high-scale automotive industry of Manus Industrial Pole / Adaptação do Pensamento Lean e da Cultura para equipas com características da geração "Z": Um estudo de caso numa indústria automóvel de alta escala do Pólo Industrial de Manus

Marcelo Albuquerque de Oliveira, Daniel José de Lima Oliveira, Simone Sarges, Gabriela de Mattos Verenoze, Gisele Amaral Cintra, Joaquim Maciel da Costa Craveiro, Dércio Luiz Reis

Abstract


The International Organization for Standardization (ISO) and Project Management Body of Knowledge (PMBOK) standardizes project management and production of the current automobile industries. This model considers the usual behavioral characteristics of previous generations for directing resources, establishing deadlines, and accomplishing goals for team members. Nowadays, the advent of the "Z" generation in universities and its introduction into the labor market has brought difficulties in adapting its characteristics to the industrial market and lean production, causing conflicts in the work environment, loss of motivation, and reduction in inefficiency. Industrial activities, according to lean culture, ought to be executed with sufficient dialogue. Although technological, working in industrial activities is not as fun as working in gaming development companies or Internet technology, causing talent evasion and a shortage of labor in the mass production automotive industry. This article will highlight some of the main difficulties of adaptation of the "Z" generation into the automobile production industry on a large scale and present proposals on how to eliminate these difficulties in order to maintain high team performance, taking full advantage of the positive characteristics.


Keywords


generation 'z', automotive industry, lean adaptation, lean culture.

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References


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DOI: https://doi.org/10.34117/bjdv8n6-193